This is a very interesting video of Frank Eliason - Comcast's Director of Digital Care.  In it, he talks about how Comcast is strategically, culturally and rapidly moving into social media ( here's Frank's Twitter account ).  Some important takeaways from which any business can learn:  1) They...(read more)

Large companies are beginning to strongly consider the limits of the consumer survey, and their efforts are nicely laid out in a a recent Ad Age article , which reports on a new series of summits held by the Advertising Research Foundation, which will include companies like Proctor and Gamble, Unilever, ESPN and...(read more)

Here is a very interesting video of Ken Kaplan  of Intel giving some very practical tips on honesty/transparency, and how to allow employees to participate in social media without sinking the legal or brand ship.  The video was recorded by Michael Brito, and originally posted by him here . I've embedded it...(read more)